Lounging arounMeet a salon which has got it all.

There are very few salons lucky enough to have it all – fab location, great décor, a lovely team of techs and a growing stream of loyal clients. But The Nail Lounge is all this and more.

Opened in December last year, The Nail Lounge is the latest addition to a funky new complex of boutiques, bars and clubs just off London’s infamous Carnaby Street. Kingly Court, of which the The Nail Lounge occupies the prestigious number one address, epitomises London cool. It is all chrome and glass – very West End chic – and The Nail Lounge is in the privileged position of having a stream of clients right on its doorstep whose jobs actually demand perfectly manicured hands. Media luvvies from the nearby National Magazine Company (home to Cosmopolitan and Harpers and Queen) and Condé Nast (Glamour and Vogue) regularly pop in for treatments, and The Nail Lounge has also benefited from being right opposite a private members club.

 


“The club has been very good to us,” says Sarah Legall, The Nail Lounge’s manager. “They host loads of celeb parties and they’ve been really good about promoting us to club members.”

And having friends in high places is proving extremely valuable in a complex where, says Sarah, “leaflet drops are no good because you rarely get past the company’s security.”

Although promotion of the salon has been extremely important to Sarah in its formative days, the phone is constantly going with people looking for appointments and you get the impression that The Nail Lounge has already managed to carve out a first-rate reputation. And unlike most salons, this reputation isn’t based purely on its techs offering excellent service, it is based on the whole package.

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The Nail Lounge, 1 Kingly Court, Kingly Street, London W1. Call 020 7287 1847 to book an appointment.